Creating Brand Equity
What does it mean to have brand equity? How do you manage it? What are the benefits? We’re here to give you some tips on creating brand equity for your business and why it’s important.
What does it mean to have brand equity? How do you manage it? What are the benefits? We’re here to give you some tips on creating brand equity for your business and why it’s important.
We all know that customer service is one of the most critical functions of your business. Without showing your customers that you support them and hear their needs, you risk losing your credibility as a business. During 2020 we have discovered the importance of upkeeping your online business and how it can help keep you afloat when you can’t be face-to-face with your customers. Customer service comes in many shapes and forms and should not be ignored, especially when it comes to your virtual business. So how can you make sure you’re maintaining good customer service online? Keep reading to find out.
You want to stand out from the crowd and give buyers a reason to choose your brand over others. Spreading awareness can be crucial to making a name for yourself and your business.
Online shopping has become increasingly popular in the last few years. Learn how to implement eCommerce into your business so you can be where your customers are all the time!
If you’ve searched on Google recently, then you’ve probably seen Google ads pop up on the results page. But what exactly are Google ads?
It’s so important to know what your customers expect from you so you can provide them the best experience possible. It’s not always an easy task, but we’re here to help!
Professional partnerships can be very beneficial for businesses—especially small businesses. Co-marketing with other local establishments that aren’t direct competition can help you reach a larger audience.
Guerrilla marketing is an unconventional form of promotion that helps raise brand awareness. It’s used primarily as a budget-friendly marketing strategy that utilizes creative content to get peoples’ attention.
Word-of-mouth advertising has long been a great form of marketing for businesses. It has proven to be quite successful, with 90% of consumers stating that they trust recommendations from people they know.
Your customers’ first encounter with your business is crucial. It’s important that you make that experience count.
