How to Hop on Trends
Are you ready to ride the wave of the latest social media trends without sinking your brand? Trends are a way to boost your brand’s visibility, while showing off your business’s creativity and personality. Social…
Work Smarter Not Harder: Marketing Tools You Need
As a business owner, you probably have many tools that make your job easier. They may even be essential to get the job done! With digital marketing, it’s no different. Marketing your business online can…
The Benefits of Blogging
Marketing is evolving daily, but blogging is a great way to consistently reach potential and current customers! Customers can find businesses easier than ever through blogs while learning more about a business and its goods.…
Let’s Talk Referral Programs
A referral program is a low-risk, high-reward marketing tactic that relies on word-of-mouth referrals. Existing customers will direct their friends, family, and peers to your business in exchange for an incentive. They’re a great marketing…
Grow Your Business: Customer Relationship Management Tools
Customer Relationship Management (CRM) tools allow you to centrally manage all of your business’s interactions with both current and potential clients. They can help businesses maintain contact with said clients, manage operations, and boost profitability.…
Email Marketing: How to Start a Drip Campaign
Email marketing is a great way to communicate with your audience and generate new leads with minimal effort. One easy way to create consistent email content is to start a drip campaign! If you’re new…
Spring Cleaning: Data Cleaning in Small Business
According to Tableau, data cleaning is the process of fixing or removing incorrect, corrupted, incorrectly formatted, duplicate, or incomplete data within a dataset. This helps ensure the insights you’re looking at for your business are…
Intro to Google Analytics 4
If you’ve been tracking your website data for a while now, you are probably already familiar with Google Analytics. If not, now is a great time to get started! Google Analytics is an incredibly useful…
Get the Most out of User-Generated Content
Looking for a quality, customer-approved form of content for your digital marketing? Why not give User-Generated Content a try! If you read our blogs (and you should), you’ll have already learned a little bit about…
Popular Types of Social Media Content: And How to Use Them
A lot of businesses find social media difficult simply because they don’t know what to post. We get it—how much can you really say about one thing? The thing is, not everything has to be…