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Google

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Intro to Google Analytics 4

If you’ve been tracking your website data for a while now, you are probably already familiar with Google Analytics. If not, now is a great time to get started! Google Analytics is an incredibly useful tool because it’s free, easy to use, and helps you track all kinds of data from your website. However, Google launched an update to Google Analytics that has proven to be useful for SEOs everywhere.

Laptop shows search results on Google with Google Ads.

The Basics of Google Ads

Advertising can sometimes be complex, especially when it comes to Google. But getting your brand out there in front of new customers is imperative to growing your business. Google is one of the most-used search engines for literally everything, so it’s worth it when it comes to Google Ads.

The homepage of Google as shown on a tablet

What Are Google Ads?

If you’ve searched on Google recently, then you’ve probably seen Google ads pop up on the results page. But what exactly are Google ads?