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Why You Should Respond To Reviews

Reviews are ways customers are able to express their feelings about your product or service. While most reviews are reasonable, there can be some bad ones. When someone looks up your business, they might look at your reviews to better understand how your business is run. Although we’ve given you some tips on making the most of your business’s reviews, we wanted to hone in on the importance of responding to them. Here are three reasons why responding to reviews is essential.

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Email Marketing: How to Start a Drip Campaign

Email marketing is a great way to communicate with your audience and generate new leads with minimal effort. One easy way to create consistent email content is to start a drip campaign! If you’re new to marketing your business or you’ve never spent much time on email marketing, the idea of setting up an email campaign can seem daunting. Don’t worry though! We’ll cover the basics for you here and you’ll be planning regular drip campaigns before you know it.